Generect: a Ukrainian startup creates infrastructure for working with B2B data
The Ukrainian startup Generect offers a platform for working with B2B data in real time, helping businesses obtain up-to-date information about companies. This allows for the automation of sales, marketing, and service processes.
Founded by Andriy Kolpakov, Generect stands out among competitors for its ability to provide information in real time, with data completeness up to 95% and contact verification up to 98%. According to the founder, there are already many players in the market, such as ZoomInfo, Apollo.io, and Lusha, but their data updates are less frequent. This is what provides Generect with a competitive advantage.
The startup uses a Pay-As-You-Go model, allowing clients to pay only for the data actually used. To date, Generect has already reached $80,000 in monthly recurring revenue (MRR) and is actively attracting investments, planning to invest them in product development, entry into new markets, and strengthening infrastructure.
In the global data infrastructure market, estimated at $95 billion, Generect sees great potential. The company targets a segment of $1.35 billion in the EU and the US, where the demand for up-to-date data is growing. Analysts note that Generect’s innovative approach can significantly change the B2B data market, providing users with the speed and accuracy necessary in a competitive environment.
| Indicator | Generect | Competitors |
|---|---|---|
| Data Completeness | 95% | 75-85% |
| Contact Verification | 98% | 85-90% |
| Data Update | Real Time | 1-6 months |




