Sora introduces “Cameos” feature for creating digital user twins

Sora has introduced a new feature called “Cameos,” which allows users to create digital twins for use in generated videos. The feature offers unique capabilities for replicating appearance and voice.

Account holders in Sora can create their personal Cameos by recording a short video and audio for appearance verification. This way, users can use their digital copies in video content or grant access to other selected users. To ensure image realism, developers advise following recording condition recommendations, such as optimal lighting and clear facial expressions.

One of the key features of “Cameos” is the ability to control access and privacy. Users decide who will have access to their doubles—this can be just themselves, approved users, mutual followers, or a broader circle of people. Setting changes apply only to future content. For teenage accounts, there is a restriction that allows only the “Only me” or “Approved persons” options.

Experts note that the emergence of such innovative solutions can open new horizons in digital content, but also raises questions about ethics and possible misuse of private data.