Startup of the day: xTiles — a tool for organizing information, ideas, and projects

Ukrainian startup xTiles attracts individual users with a visual platform

The Ukrainian company xTiles has gained popularity thanks to its platform, which combines the simplicity of a notebook with the flexibility of a visual planner, providing users with tools to organize information, ideas, and projects.

The startup was founded by Maksym Kuchur and has 30 employees. The main idea of xTiles is to provide visual planning and organization that simplifies working with information and ideas. The platform is available on a freemium model, where basic access is free, and users pay for additional features. This puts xTiles in the same niche as players like Notion and Evernote. However, the founders of the startup emphasize the advantages of their platform for individual users and small teams due to its simplicity and intuitiveness.

The development of the minimum viable product (MVP) took about six months, during which the xTiles team focused on testing functionality in real scenarios. Initially, the emphasis was on collaborative features, but later they shifted to improving the personal user experience.

Currently, xTiles is actively used by over 50,000 users per month, with the majority (65%) from the USA. The company is actively growing thanks to influencer marketing and recommendations from the users themselves. For further expansion, the startup is seeking investments ranging from 1 to 2 million dollars, focusing not only on financing but also on partnerships with teams that share the vision of the future of productivity.

The founders of xTiles face the challenge of maintaining the uniqueness and competitiveness of the product amidst changes in the productivity market. They see their niche between text documents and visual tools that are actively gaining popularity. The startup is oriented towards self-financing and is actively exploring opportunities for growth and audience expansion.